Last April Norwegian fursuiter Lumo registered for the contest ‘Garantert Oppgradert’ (Guaranteed Upgrade) on the radio channel Radio Metro, which offered as a winning prize the refurbishment of a house room, valued in 90,000 Norwegian Crowns (11,000 US Dollars). The people wishing to take part in the contest were to send an SMS. A selected few would then receive a call from radio host Hege Tepstad, so they could detail their messed-up appliances. Lumo was chosen as one of 20 finalists, and subsequently had to gain enough votes through Facebook to win over the other 19 contestants. He pleaded for votes in FurAffinity and other social networks, and friends, in the best way a fursuiter can – by being all cutesy!
Lumo won by 25% of the votes, and his campaign didn’t go unnoticed to the radio host, who was previously unfamiliar with the furry fandom, and pleasantly surprised by the funny tactics.
“Dan Rogers’ hobby has helped him well on his way for votes, both home and abroad. He dresses up in a blue fur costume as a hobby called furry (you can read more about it on Wikipedia.) Through the weekend he shared several funny images in social media asking for votes.” (link⇒)
That same morning, Monday 25th April, Lumo got a call from the radio host announcing the achievement. Lumo’s voice was snoozy, admittedly because he was tired from traveling abroad that same weekend. He’s been tremendously happy after winning, as shown on his FA journals! (link⇒)